How to Choose an SEO Trainer
If you consider that search engine optimization is most likely the fastest growing area within the web design and website development industry, it’s actually surprising to find so few people who are qualified to teach it.
In fact, almost no one in the industry does teach it. SEO is a very nebulous topic and grasping the larger picture on multiple levels can be difficult in and of itself so trying to put the information into a cohesive training course is that much more complicated.
Take for instance some of the general factors that must be considered in an SEO training program.
- The SEO as an art vs SEO as a science debate
- Trying to fit SEO into a comprehensive marketing plan
- The on-site SEO vs all-linking debate
- White-hat SEO vs Grey-hat SEO vs Black-hat SEO
- Internet marketing vs SEO
